Velveeta Cheese and Plan B’s

By Greg Fullerton

Once when I was a teenager I went fishing with my dad, my brother, and our dog Fluff in Flaming Gorge.

We spent hours preparing at home, packing everything and double-checking our list to make sure we’d have a great weekend.

We drove to the boat launch area and put our boat into the water. We stored everything we needed into the boat and took off, eager to cast into the fertile water and wrestle with some monster fish.

We cruised to a great spot and settled in. We got our hooks and lines all ready to go. We were set.

I was in the back of the boat and my brother was in the front. My dad was at the steering wheel.

We had a block of Velveeta cheese that we used for bait, and my brother had it.

I asked him to throw me the cheese.

Right as his arm started to swing, my dad bellowed, “Do NOT throw the cheese! It’s the only thing we have for bait!”

Too late.

His arm continued its upward swing and we all stared in slow-motion horror as it sailed through the air past our gaping mouths and bulging eyes, floated past my outstretched fingers, and plopped into the river.

In a state of shock, we watched it sink to the bottom. For a split second I was tempted to jump in after it, but if you’ve ever been to Flaming Gorge, you know that water is more frigid than a naked Eskimo slurping a snow cone.

After a brief moment of stunned silence that seemed to stretch for eternity, we all sprang into action — dad swatting at us with his pole while coloring the air with a verbal paintbrush so vivid it would make Michelangelo jealous, and my brother and I scrambling, ducking, dodging.

We danced like that for awhile before dad resigned himself to the situation, slumped into the driver’s seat, jerked the anchor up, and grumbled back to the dock. I’m pretty sure his verbal masterpiece still hovers like smog in the sky over Flaming Gorge.

In this economy, lots of people find themselves in a similar situation.

They took great pains to build their career. They settled into what they thought was just the right spot. Just when they thought they were ready to start catching “fish,” their bait sank into the freezing waters of a prolonged recession.

And few of them brought extra bait.

In other words, they had no Plan B. That’s where Max comes in.

Max International offers an affordable opportunity to increase your income and build a sustainable business — all without the headaches of manufacturing, research and development, inventory control, etc.

For some people, the opportunity can become a full-time career that pays them far more than a typical career path.

For most people, however, it’s an excellent source of supplemental income that can make all the difference through hard times.

If you find yourself struggling in your Max business, remember the lesson from my Velveeta cheese incident. Don’t become stranded with no way to fish. Work your Plan B with courage, faith, and discipline.

With so many people struggling and looking for answers, there’s never been a better time to build a network marketing business.

Keep an eye out for the people whose cheese has sunk and who are desperately searching for new bait.

You can be the one who trolls around the river of life, handing out the Velveeta cheese of the Max opportunity.

And you can replace the smog of bitterness with the bright sky of hope.

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2 Responses to “Velveeta Cheese and Plan B’s”

  1. Thank you Greg for sharing this story with us. It is so true that lives are devastated when a person’s world gets shook up and they just don’t know what to do. I see it daily in the panick stricken faces of the fellow co-workers at the union environment I work at. I feel so much more at ease to know I have my back up plan, and soon to be my main plan with the Union job being the ‘backup’. I am sure by then the rest of the masses will take enough time out from laughing at me to realize that maybe I am not so dumb after all. (and Join me!!)

  2. LOVE THIS ! Thank you for your story, insight, and…… most important….
    encouragement !